Apr
1
Three-time Grand-Slam champion Russian Tennis star Maria Sharapova has long been in the spotlight. Now she is delving into fashion by helping Tag Heuer launch a new line of designer eyewear with her name and seal of approval. Tag Heuer is known for its innovative and creative designs infused with worldly charm and with a swath of A-level celebrity endorsements.
This obviously isn’t her first time around the endorsement and fashion block as Sharapova was recently labeled the world’s highest paid female athlete with an impressive $26 Million USD a year in endorsements and trophies. But its not all business for this sexy star. She was ranked the hottest athlete in the world by Maxim Magazine, and participated in a scantly-clad photo shot for the Valentines edition of Sports Illustrated. People Magazine has even named her one of the 50 most beautiful celebrities on the planet—a tough list to get on, while in Britain she was ranked the 7th most eligible bachelorette on a scale judged by wealth and looks alone.
The line of Tag Heuer eyewear is due to launch this month, with two designs available in several color and lens options: an aviator design available in tortoiseshell, white, plum and black, with various lens options, and a larger, oval-eye design in the same colors. The line is an impressive homage to both athleticism and feminine sophistication, both of which Sharapova embodies. Retailers expect the sunglasses to fly off the shelves due to the popularity of Tag Heuer’s limited edition lines as well as the fan fare behind Miss Sharapova’s beauty and success.
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